Special HTML Email Creative TIPS

Layout

• Avoid white text on dark backgrounds
  


• When using Flash or video, be sure to use a static background images in the event it cannot render in recipient environment
  


• Keep HTML file sizes to no more than 65K
  


• Flash files to no more than 100K including a pre-loader
  


• Keep Video to under 30 seconds in length
  


• Optimize video for anticipated recipient bandwidth. SDM supports 28.8kbps thru T1 speeds.
  


• Keep e-mail width to 675 pixels maximum to allow for optimal viewing on lower monitor resolution settings